Staff
George is an economist, accountant, psychologist and clinical criminologist. He is also a traumatic stress counsellor.
Before focusing on social issues, George had a successful career in business, first as a senior line manager working in the field of international strategy, then as a strategy consultant and corporate turnaround specialist.
He graduated from Glasgow University in 1966 with an Honours Degree in Economics with Economic History. From university he joined Unilever and qualified as an accountant. His 17-year career with Unilever, took him to more than 35 countries, where the juxtaposition of extreme poverty and extreme privilege stimulated a fascination with the schism between compassion without effectiveness, and effectiveness without compassion. He became deeply interested in exploring how to integrate the two. This led him to study Western and Eastern philosophy and psychology. Eventually he combined his full time job with studying Psychology at London University, graduating in 1983 with a First. Also in 1983 he set up his own consulting business, Cameron Consultants, specialising in advising corporate companies on international strategies, senior management development and profit improvement.
In the early 1990s George was deeply moved by a number of horrendous child cruelty cases widely reported in the UK. He took a fundamental decision (or as he sees it, the decision took him) that he could not just accept such things and do nothing about it. In looking at what he personally could do to alleviate this cruelty, he began to explore the issues of child abuse and its causes. He studied Criminology at Birmingham University, counselling victims and offenders, and in 1996, he initiated the creation and growth of WAVE.
While his main employment continues to be as a business strategy consultant, George devotes much of his time to WAVE, building up our membership, communicating our message through presentations and writing, and managing our research programme. He also works with victims and perpetrators of violence, in prisons and in the community, delivering WAVE's very successful "An End to Violence" programme.
Sophie joined us in September 2011. She previously expressed her commitment to the cause of ending child abuse by moving from her career with commercial blue chip companies to the NSPCC, where she became Head of Volunteering.
Outside her paid professional life Sophie has been a volunteer for Samaritans for almost 20 years where she performed a number of roles, including most recently a three year term as National Chair and volunteer lead for the charity, which currently has over 18,000 volunteers.
Sophie was awarded the 2011 title Voluntary Sector Achiever of the Year in the Scottish Widows and Dods Women in Public Life Awards. She is also a successful author and her book Scarred became a Sunday Times bestseller.
Anthoulla was a Solicitor in private legal practice for 27 years until January 2010 when she joined WAVE full time.
She believes the cycle of violence endemic in society can be broken only by a major cultural shift in the way babies are treated. She became a WAVE volunteer in 1999 to be part of its unique and pioneering work in promoting solutions for sustained social change and substantial savings to the public purse.
Anthoulla is one of the team delivering the An End to Violence programme to offenders and ex-offenders. She also presents WAVE's message to audiences throughout the UK and Northern Ireland.
Following a successful career running her own business, Ita moved into management consulting where she became first a Director, and later owner, of an international consultancy. Much of her work was in international strategy, where her assignments for airlines, breweries and chemicals companies took her around the world.
Ita is passionate about ending the maltreatment of young children. She also believes WAVE's work, in uncovering and tackling the root causes of violence and abuse, may do more to reduce cruelty to animals than all the good work of all the symptom-oriented animal charities put together.
Ita is co-author of The WAVE Report 2005: Violence and what to do about it and the co-author of the WAVE Report International experience of early intervention for children, young people and their families 2010 and wrote Working Together to Reduce Serious Youth Violence. She also produced the first drafts of Graham Allen and Iain Duncan Smith’s booklet Early Intervention: Good Parents, Great Kids, Better Citizens.
Brojo joined WAVE in 2007 because of our shared interest in the Roots of Empathy parenting programme. In his earlier career he co-founded an international telecoms business, then qualified as a Montessori teacher and is also a Doula. After being Manager of a Montessori school in Hampstead, he set up an independent not-for-profit Montessori family centre in Hove, Sussex, called The Montessori Place, which provides ante-natal preparation for parenting classes, parent and child groups from age 6 weeks until one-and-a-half-years, a Montessori 'Infant Community' for children between one-and-half and three years, and school places for three to eleven-year-olds.
After careers in teaching, recruitment consulting and administration, Sally joined WAVE in 2005, where her many and varied skills plus her phenomenal ability to multi-task are highly valued.
Because of her strong belief in making the world a more pleasant place, in addition to her commitment to WAVE, she is involved with other third sector organisations with a wide range of charitable objectives.



