Monday, May 17, 2021

We are delighted to offer our support to an Early Day Motion (EDM) published recently on the UK Parliament website (see here) that demonstrates how over two-thirds of MPs have endorsed the 70/30 Campaign and calls on the Government to adopt a comprehensive early years’ strategy to prevent Adverse Childhood Experiences (ACE).

This motion was submitted by Wera Hobhouse MP, Chair of the All-Party Parliamentary Group (APPG) for the Prevention of Adverse Childhood Experiences (ACE)*. It has already received signatures from members of the 7 parties in Parliament.

The full text reads:

"That this House notes the work of WAVE Trust and its 70/30 campaign to reduce levels of child abuse, neglect and domestic abuse by 70 per cent by 2030; further notes that over two-thirds of this House have endorsed that campaign, including a majority from all parties; recognises the role that Adverse Childhood Experiences play in the entrenchment of intergenerational health and income inequalities and the loss of over £20 billion per year to the UK economy; welcomes the publication of the Early Years Review; and calls on the Government to adopt a comprehensive early years’ strategy to prevent harm to children before it happens, ensuring that all parents are supported to give children the best possible start in life."


Ask your MP to support this motion

We would encourage all supporters of the 70/30 Campaign (to reduce child maltreatment by 70% by 2030) to reach out to your MP if they have not yet signed it and encourage them to do so**.

  • Share this Tweet: "As a constituent of [constituency name], I'd like to ask my MP [MP handle] to support this motion to ensure that every child gets the best possible start in life:"
  • Download this template email here.


All MPs who sign the EDM will be invited to a meeting of the APPG for the Prevention of ACEs at 3:15-4:15pm on 28th June to discuss what needs to happen to turn its contents into reality, as well as what MPs can contribute towards this.


*WAVE Trust is Secretariat for this group.

**We would advise not doing so for MPs who are Ministers or Shadow Cabinet members, as they do not ordinarily sign EDMs.